December 6, 2009

Nice List: Firestone Vineyard '07 Merlot

Item: '07 Firestone Discoveries Merlot
Category: Wines for Holiday Dining
Cost: $10/bottle
Where to Buy:

It's time to spin the 2009 "Naughty or Nice" List Tasting Note Tuesday style. If the name "Firestone" sounds familiar to you, you're not alone. Not only do wine lovers know the name, but so do car enthusiasts (and ex-bachelorettes!).

That's right, the Firestone Winery was started by the son of the founder of Firestone Tires! Leonard Firestone started the Santa Ynez Valley winery in 1972... a time when no one was planting vines in this coastal area of California. The family ran the winery for 35 years before legendary wine owner Bill Foley purchased the winery in 2007. For those of you who have never heard of Bill Foley, he is the owner of some of California best and most sought-after wines including Sebastiani, Kuleto and Merus.

2007 Firestone Vineyard Merlot Discoveries - USA, California

A little on the 'thin' side for a merlot. In the glass, the wine has a translucent ruby red color. Upon opening, scents of oak, vanilla and cherry are most dominant. On the palate, cherry takes center stage and the oak plays a supporting role. There is also a slight hint of cranberry... but mostly cherry and oak. The finish is a little short, but for $9 per bottle, it's not too bad.

My Take: Good